Kelly McDonald – Expert on Marketing and Consumer Trends.
Topic: How to work with & lead People not like you.
How do you work with people who are quiet different from you, respect their differences and still be effective? We’re all dealing with people “not like us”. It can be daunting. And frustrating. There are many ways clients and coworkers can be “not like you”, beyond the obvious ways such as age, race or gender. Morning people are different from night owls. Introverts differ from extroverts. Even attributes like “tech savvy” or “tech phobic” can drive wedges between people. Kelly McDonald covers in her speeches specific tactis for navigating today’s world without losing your mind or becoming frustrated by approaches to work that differ from yours. Learn the four magic words that smooth over friction with clients or colleagues, every time. As a bureau, you must lead your associates – and your clients – to the right solutions. Even when you don’t see eye-to-eye, you can foster great relationships with every single person you interact with.
Kelly McDonald is considered one of the nation’s top expert in marketing, customer service and consumer trends. Her client experience includes brands such as Toyota, Subaru, Kimberly-Clark, Nike, Harley-Davidson and many more. Kelly was named one of the “10 most booked Speakers in the U.S.” and she was also Number 1 on the list of “26 Hot Speakers” by Successful Meetings Magazine. Kelly McDonald has been featured on CNBC, in Forbes, Bloomberg, BusinessWeek, Fast Company, on CNNmoney and on the Focus Group Show.
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